id: 28008
Title: Marketing support of competitiveness management of agricultural enterprises
Authors: Savina S. S.
Keywords: product competitiveness, competitiveness management, marketing support, marketing management, marketing tools, marketing strategy
Date of publication: 2021-03-09 15:56:04
Last changes: 2021-03-09 15:56:04
Year of publication: 2021
Summary: The purpose of the study provides a scientific and theoretical justification of the methodological provisions of marketing support for managing the competitiveness of enterprise products, identifying effective tools and justification of the main areas of improving the management of competitiveness of enterprise products based on marketing support.
URI: http://socrates.vsau.edu.ua/repository/getfile.php/28008.pdf
Publication type: Статті у зарубіжних наукових фахових виданнях (Copernicus та інші)
Publication: Norwegian Journal of development of the International Science. Norway: Oslo, 2021. № 56., vol. 3. P. 17-25.
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Published by: Адміністратор
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